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Explore the 100 Most Popular Uses of AI

The team at Qualtrics compiled a list of the 100 most popular uses of AI with data on how these categories changed in popularity from 2024 to 2025. Among this huge list, we can see some patterns emerge. The most popular use for AI in 2025 is for personal and professional support. Use in this category nearly doubled from 2024 to 2025. People use AI to organize their lives, manage their time and create schedules, prepare for job interviews, plan their workouts, and even manage parenting and emotional situations. Now, some use it to simulate a conversation with deceased loved ones or as a coach to improve confidence. Overall, we can see that AI used as a therapist or counselor is the most popular use case in 2025. This is somewhat surprising and perhaps concerning since generative AI doesn’t actually think or empathize as a human. It’s a predictive text model with responses based on probability. Even so, it seems many users find it helpful to reflect and sort through their thoughts and feelings with the help of AI.

Explore the 100 Most Popular Uses of AI

Find Out What Different Generations Spend the Most On

We can learn what different age groups value and need based on their spending habits. The team at Qualtrics did an extensive study among Boomers, Gen X, Millennials, and Gen Z, breaking down what categories they like to splurge on. We can learn a lot about the culture of different age groups through this data. For example, Millennials in their late twenties to early 40s are balancing careers, families, and aging parents. This balancing act is reflected in their top splurge categories. They splurge the most on restaurants and dining out, which is not just enjoyable but sometimes a time-saving choice. Same with their third most popular category, which is groceries. Millennials were the first to widely adopt grocery apps like Uber Eats and Postmates, another time-saving luxury. Finally, Millennials like to splurge on clothing and apparel, possibly due to a need for workwear or because they’re interested in fashion.

Find Out What Different Generations Spend the Most On

How businesses should be protecting themselves from cybersecurity threats in 2025

The cyber threats that businesses face today are deceptive, destructive, and targeted. They target large and small companies, exposing customers to financial damage and data theft. Nearly 88% of small business owners think their data is vulnerable to a cyberattack. With so many threats from all corners, the team at Ooma released a graphic packed with data on cybersecurity and tips on best practices.

How businesses should be protecting themselves from cybersecurity threats in 2025

Graphic Highlights the Best Cities for First-Time Real Estate Investors

The team at LLC Attorney created the perfect study for people entering the world of real estate investment. The team weighed a comprehensive list of factors to determine the best cities for real estate investment, creating the perfect kickstart for people new to the real estate market. The results show us what the best cities for real estate have in common. These are all growing cities with ample employment opportunities, affordable properties, and decent returns for landlords. While a lot of warm-weather locations took the top spot, we can see exceptions on the list too, suggesting that the presence of big employers may be the strongest factor in driving the real estate market. The team found that the top four best cities for first-time investors were Port St. Lucie, Florida, Cape Coral, Florida, Cleveland, Ohio, and Garland, Texas. Each city is growing, has affordable home prices, and a thriving economy with attractive employers.

Graphic Highlights the Best Cities for First-Time Real Estate Investors

Study Links Power Outage Data to State of Infrastructure

Ooma’s five-year power outage analysis shows that power outage length and frequency depend on each state’s power grid stability and emergency response capabilities. Delaware is the peak of power grid efficiency, with the shortest average outage duration of 101 minutes. Despite Delaware’s exposure to coastal storms and hurricanes, its strong grid is due to the state’s small size, responsive crews, and well-maintained grid system. Massachusetts is right behind Delaware with an average outage time of 102 minutes.

Study Links Power Outage Data to State of Infrastructure

New Study Examines Link Between Tax Policy and Retirement Expenses

A new study from Ooma shows that state tax policies can create substantial differences in retirement costs. The team examined SmartAsset’s tax friendliness rankings to determine which states are the most and least expensive to retire in. Seven states achieved the “very tax-friendly” score: Alaska, Florida, Nevada, Wyoming, South Dakota, Georgia, and Mississippi. These states don’t tax retirement income, Social Security benefits, and in some cases, property, which creates strong advantages for fixed-income retirees. On the other end of the spectrum, seven states were deemed “not tax-friendly”: California, Vermont, Maine, Rhode Island, Connecticut, Minnesota, and Nebraska. All of these states tax income and property for retirees. We can see why many retirees opt for Florida. It’s not just the warm weather. The state has zero income tax, creating value for retirement that offsets living costs. Data like this is crucial for retirement planning and can affect where and when people retire.

New Study Examines Link Between Tax Policy and Retirement Expenses

Impact of Remote Work on Company Culture

Remote work has created a fundamental shift in business culture, and the Ooma team created a graphic demonstrating that a company’s age can indicate how likely a business is to adapt to remote work. Their analysis revealed that 35% of workers had remote jobs in 2023 compared to 23% in 2019. It’s obvious that the COVID-19 pandemic caused this shift. Looking at the team’s numbers, newer companies seem more likely to embrace remote work. Almost 44% of businesses under two years old support work-from-home options, suggesting they could design their work models on remote possibilities.

Impact of Remote Work on Company Culture

New Graphic Shows Female Billionaires Who Break Barriers

For decades, the billionaire club was dominated by male entrepreneurs. But American women are on the rise, with self-made billionaire females rewriting the rules and proving that business success isn’t a man’s game. From entrepreneurs to entertainers and business tycoons, a new Ooma graphic shows that no single playbook leads to billionaire status. The time these women took to achieve their wealth also defies the stereotype that women’s prospects dwindle with age. While Lucy Guo became the youngest self-made female billionaire at age 30, she’s bookended by Alice Schwartz’s slow but steady accumulation, leading to billionaire status at age 98.

New Graphic Shows Female Billionaires Who Break Barriers

New Study Examines the Most Common Birthdays and the Social Implications

The team at Kremp Florist shows that birthday distribution patterns can reflect deep cultural and social dynamics that shape family planning decisions. There seems to be an overwhelming preference for August births. It’s the most common birth month in 45 states. With such a big concentration of August birthdays, we can assume that Americans purposefully aim for this month to arrange around social calendars, vacation schedules, and other cultural celebrations. America’s single most popular birth date comes close to August. It’s September 9th, a birthday shared by celebrities like Adam Sandler, Colonel Sanders, and Hugh Grant.

New Study Examines the Most Common Birthdays and the Social Implications

New Chart Tracks Social Media Platform Preference by Age

Social media platforms can be thought of as a virtual town square where billions of people meet daily to shape modern culture using simple digital tools that become a part of our collective consciousness. Ooma’s new analysis shows which age groups contribute the most to each platform.

New Chart Tracks Social Media Platform Preference by Age

New Study Analyzes Fish Caught Per Person in Each State

A new study from SI Yachts shows how many fish are caught per person in American coastal states. The results paint a picture of the fishing industry and how fishing tourism could affect statistics. For example, Florida and South Carolina attract millions of visitors every year, many of whom like to spend some time fishing, which could boost the high numbers we see from these states and add to resident fishing contributions. Tourism adds complex layers to the data and fishing narrative, as the availability of charter boat operations, guided fishing tours, and rental services adds to the amount of fishing in any given state.

New Study Analyzes Fish Caught Per Person in Each State

Study Analyzes Best Locations for Snowbirds Based on Weather and Economics

Snowbirds look for the best climate in the winter, but the Florida Rentals team shows that the ideal location depends on more than just weather—it also includes affordability and population. The team points out that Arkansas has ideal weather for snowbirds and is also one of the lowest cost-of-living areas in the U.S., making it a perfect option for snowbirds seeking low costs. Florida always comes out on top for snowbirds, though. Not only is the over-65 population high and the weather balmy, but no state income tax means there are strong financial advantages to living there. Compared to Hawaii, a dream location for sun and beach lovers, you’ll see an average of $4,624 in monthly living expenses. These prices put the islands out of reach for many snowbirds. The team helpfully looked at smaller-scale locations too. Florida County analyses show that Citrus County has much lower living costs than Collier County. The graphic shows that strategic, informed location decisions lead to the best snowbird experience.

Study Analyzes Best Locations for Snowbirds Based on Weather and Economics

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