The holidays are a time of excitement and expectation especially for shoppers. Shoppers demand the right products at the right price. The also want to tap into email offers on smartphones and easy to use apps. Retailers that integrate the online and in-store experiences are winning consumers' loyalty. It's a tale as old as e-commerce and one that keeps changing with each passing year. Baynote surveyed 1,000 shoppers to understand what helped and hurt their shopping experiences during the 2013 holiday season. Here are their findings.
Infographic by: baynote.com